Alex Ridha – better known to the world as BOYS NOIZE – has been making electronic music and working as a DJ for over half of his life. He established himself as one of the world’s preeminent wizards behind the decks, having played the world’s biggest stages alongside the biggest names in dance music. His sets are equally uplifting, not only technically but also as a showman, leaving unforgettable experiences for the witnesses. One of the reasons why the Rolling Stone voted BOYS NOIZE amongst the Top10 `DJS WHO RULE THE EARTH` in 2012. As a recording artist and producer, Ridha has created his own sound, and pioneered his own brand, amassing a formidable body of work in the process.
Ridha is also the heart of Boysnoize Records, the label that he started back in 2005. Founded originally as a means to get his own music out into the world, Boysnoize Rec.—and it’s sub-label, BNR Trax—is now home to more than a dozen artists (including up-and-comers like 18-year old SCNTST, Le1f, Spank Rock, Strip Steve, Peaches and Siriusmo) and responsible for over 100 releases while remaining fully independent.
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